-
Lowstar Review Replies
By ZonSupport | Posted on February 22, 2020| BlogThe Amazon bots have a new task….deleting any product review replies that include mention of an email address.
Yes, I know, I know, it’s never been within the letter of the TOS law to direct customers off their platform. However, some clients needed us to do anything and everything to try to engage with their unhappy customers.
This was particularly important if they were having a really bad run with lowstar reviews.
As a result, when replying to a review, we would occasionally mention how to reach out direct eg support@yourbrand.com.Â
Cheeky, yes! Our advice was if caught out, it would likely be a slap on the wrist as opposed to an account suspension issue.
However, Amazon have finally acted on this. Rather than making a fuss about it, we watched as review replies slowly disappeared on a client’s account. It was in slow motion, as if someone was reading the review replies, seeing the external email address and hitting delete.
We raced ahead, quickly editing a reply that made mention of an email, and watched as that reply stayed in place but a subsequent one disappeared.
So, it’s clear this door has been quietly shut by Amazon. Best you stop doing this if it’s one of your strategies to try and engage with your unhappy customers. You really do want these replies to stay in place so review readers will see that you’re a proactive seller who tries to resolve any customer issues.
If you have been doing this, go back 60 days and reply to any blanks. That way you have consistency as most people search by Most Recent Reviews when looking at lowstars.Â
As always, ask us anything. If we don’t know the answer, we’ll know someone who does!
Back to Blog
RECENT POSTS
- FBA Prep Partner Due Diligence
- How to use GTINs and UPCs on Amazon
- Amazon Competitor Analysis Made Simple
- Amazon Experts Available 7-Days a Week
- Countdown to Canton Fair
- Skyrocket your Amazon business with ChatGPT
- Three Tools to Scale your Amazon Business
- Asset Protection for Ecommerce Sellers
- Ask Amazon for your cash!
- Shopify, Deliverr, and Amazon
Archives
- January 2024
- December 2023
- November 2023
- October 2023
- September 2023
- August 2023
- July 2023
- April 2023
- April 2023
- March 2023
- February 2023
- December 2022
- November 2022
- October 2022
- September 2022
- July 2022
- June 2022
- May 2022
- April 2022
- March 2022
- January 2022
- November 2021
- October 2021
- September 2021
- August 2021
- June 2021
- May 2021
- April 2021
- March 2021
- February 2021
- January 2021
- December 2020
- November 2020
- September 2020
- July 2020
- June 2020
- April 2020
- March 2020
- February 2020
- January 2020
- December 2019
- November 2019
- October 2019
- September 2019
- August 2019
- July 2019
- June 2019
- May 2019
- April 2019
- March 2019
- February 2019
- January 2019
- November 2018
- October 2018
- September 2018
- August 2018
- July 2018
- March 2018
- February 2018
- January 2018
- October 2017
- September 2017
- August 2017